{"id":962,"date":"2025-10-21T13:40:40","date_gmt":"2025-10-21T12:40:40","guid":{"rendered":"https:\/\/equaflor.com\/who-we-serve\/"},"modified":"2026-09-17T20:26:39","modified_gmt":"2026-09-17T19:26:39","slug":"who-we-serve","status":"publish","type":"page","link":"https:\/\/equaflor.com\/en\/who-we-serve\/","title":{"rendered":"Who we serve"},"content":{"rendered":"<section data-theme-section=\"dark\" data-bg-section=\"geen\" class=\"section__wrapper subpage-hero\">\n\t<div class=\"section__background\">\n\n\t<\/div>\n\t<div class=\"section__container\">\n\t\t<div class=\"row align-center\">\n\n\t\t\t<div class=\"col-12 col-md-5 col-offset-md-1 mb-4 z-index-99\">\n\t\t\t\t<nav  aria-label=\"breadcrumb\"><ol class=\"breadcrumb\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li class=\"breadcrumb-item active\" aria-current=\"page\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M11.5605 4.52381L7.76801 0.730813C7.29863 0.262808 6.66284 0 6.00001 0C5.33718 0 4.70139 0.262808 4.23201 0.730813L0.439506 4.52381C0.299719 4.66271 0.188891 4.82796 0.113447 5.01001C0.0380036 5.19205 -0.0005552 5.38726 6.03974e-06 5.58431V10.4928C6.03974e-06 10.8906 0.158041 11.2722 0.439346 11.5535C0.720651 11.8348 1.10218 11.9928 1.50001 11.9928H10.5C10.8978 11.9928 11.2794 11.8348 11.5607 11.5535C11.842 11.2722 12 10.8906 12 10.4928V5.58431C12.0006 5.38726 11.962 5.19205 11.8866 5.01001C11.8111 4.82796 11.7003 4.66271 11.5605 4.52381V4.52381ZM7.50001 10.9928H4.50001V9.02581C4.50001 8.62799 4.65804 8.24646 4.93935 7.96515C5.22065 7.68385 5.60218 7.52581 6.00001 7.52581C6.39783 7.52581 6.77936 7.68385 7.06067 7.96515C7.34197 8.24646 7.50001 8.62799 7.50001 9.02581V10.9928ZM11 10.4928C11 10.6254 10.9473 10.7526 10.8536 10.8464C10.7598 10.9401 10.6326 10.9928 10.5 10.9928H8.50001V9.02581C8.50001 8.36277 8.23662 7.72689 7.76777 7.25805C7.29893 6.78921 6.66305 6.52581 6.00001 6.52581C5.33697 6.52581 4.70108 6.78921 4.23224 7.25805C3.7634 7.72689 3.50001 8.36277 3.50001 9.02581V10.9928H1.50001C1.3674 10.9928 1.24022 10.9401 1.14645 10.8464C1.05268 10.7526 1.00001 10.6254 1.00001 10.4928V5.58431C1.00047 5.4518 1.0531 5.32481 1.14651 5.23081L4.93901 1.43931C5.22086 1.15878 5.60234 1.00128 6.00001 1.00128C6.39767 1.00128 6.77916 1.15878 7.06101 1.43931L10.8535 5.23231C10.9465 5.32594 10.9992 5.45232 11 5.58431V10.4928Z\" fill=\"white\"\/><\/svg><\/span><meta itemprop=\"position\" content=\"1\"><\/li><\/ol><\/nav>\n\t\t\t\t<h1 class=\"text-bleed\">For professionals who want a grip on import<\/h1>\n\t\t\t\t<p class=\"w-47 mt-3 mb-3\">\n\t\t\t\t\tLine drivers, wholesalers and exporters need certainty, flexibility and control in international flower import. Equaflor supports with tailored cut flowers from South America. We fit existing ways of working and ensure short lines of communication, clear agreements and full control over the import process.\n\t\t\t\t<\/p>\n\t\t\t\t<div class=\"button__row gap-2 flex-h align-center\">\n\t\t\t\t\t\t\t\t\t\t\t<a\n\t\tclass=\"btn-primary btn-md\" href=\"https:\/\/equaflor.com\/en\/offer\/\" target=\"_self\" 0=\"data-magnetic-strength\">\n\t\t<span>View assortment<\/span>\n\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\tclass=\"btn-outline btn-md\" href=\"https:\/\/equaflor.com\/en\/become-a-customer\/\" target=\"_self\" 0=\"data-magnetic-strength\">\n\t\t<span>Get in touch<\/span>\n\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12 col-md-6\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-image\">\n\t\t\t\t\t\t<div class=\"image-mask\">\n\t\t\t\t\t\t\t<img decoding=\"async\" data-scroll data-scroll-speed=\"-.2\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2025\/09\/Florentis-90.webp\" alt=\"\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div  class=\"element__wrapper mirror hero-sub-element\"\n\tdata-position=\"left bottom\">\n\t<div class=\"element__container\">\n\t\t\t\t\t<svg width=\"769\" height=\"769\" viewBox=\"0 0 769 769\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t<path\n\t\t\t\t\td=\"M208.94 735.601C305.981 735.601 384.69 656.943 384.69 559.851C384.69 462.759 463.348 384.101 560.44 384.101C657.533 384.101 736.19 305.443 736.19 208.351C736.19 111.259 657.481 32.601 560.44 32.601C463.399 32.601 384.69 111.31 384.69 208.351C384.69 305.392 305.981 384.101 208.94 384.101C111.9 384.101 33.1904 462.81 33.1904 559.851C33.1904 656.892 111.848 735.601 208.94 735.601Z\"\n\t\t\t\t\tstroke=\"url(#paint0_linear_146_71)\" stroke-width=\"65\" stroke-miterlimit=\"10\" \/>\n\t\t\t\t<defs>\n\t\t\t\t\t<linearGradient id=\"paint0_linear_146_71\" x1=\"245.793\" y1=\"143.537\" x2=\"523.571\" y2=\"624.648\"\n\t\t\t\t\t\tgradientUnits=\"userSpaceOnUse\">\n\t\t\t\t\t\t<stop class=\"dark\" stop-color=\"#1C2F50\" \/>\n\t\t\t\t\t\t<stop offset=\"1\" stop-color=\"var(--color-site)\" \/>\n\t\t\t\t\t<\/linearGradient>\n\t\t\t\t<\/defs>\n\t\t\t<\/svg>\n\t\t\n\t\t\n\t\t\t<\/div>\n<\/div>\n<\/section>\n\n\n<main>\n\n\t\n<section class=\"section__wrapper \" data-theme-section=dark data-divider=bottom >\n\t<div class=\"section__container pt-sm-max-2\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col-12 col-md-10 col-offset-md-1\">\n\t\t\t\t<div class=\"slider-header\">\n\t\t\t\t\t<h2>What can you expect from us?<\/h2>\n\t\t\t\t\t<div class=\"slider-navigation flex-h gap-2\">\n\t<button data-magnetic-strength=\"10\" data-slider-prev>\n\t\t<svg width=\"14\" height=\"12\" viewBox=\"0 0 14 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t<path\n\t\t\t\td=\"M14 6.00006C13.9951 5.47396 13.7832 4.97096 13.41 4.60007L9.12 0.30007C8.93264 0.113819 8.67919 0.00927734 8.415 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13.41 4.60007L9.12 0.30007C8.93264 0.113819 8.67919 0.00927734 8.415 0.00927734C8.15081 0.00927734 7.89736 0.113819 7.71 0.30007C7.61627 0.393033 7.54188 0.503634 7.49111 0.625493C7.44034 0.747352 7.4142 0.878057 7.4142 1.01007C7.4142 1.14208 7.44034 1.27279 7.49111 1.39465C7.54188 1.5165 7.61627 1.62711 7.71 1.72007L11 5.00006H1C0.734784 5.00006 0.48043 5.10542 0.292893 5.29296C0.105357 5.48049 0 5.73485 0 6.00006C0 6.26528 0.105357 6.51963 0.292893 6.70717C0.48043 6.89471 0.734784 7.00006 1 7.00006H11L7.71 10.2901C7.5217 10.477 7.41538 10.7312 7.41444 10.9965C7.41351 11.2619 7.51802 11.5168 7.705 11.7051C7.89198 11.8934 8.1461 11.9997 8.41146 12.0006C8.67683 12.0016 8.9317 11.897 9.12 11.7101L13.41 7.41006C13.7856 7.03671 13.9978 6.52964 14 6.00006Z\"\n\t\t\t\tfill=\"white\" \/>\n\t\t<\/svg>\n\n\t<\/button>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12 col-md-9 col-offset-md-1\">\n\t\t\t\t<div data-normal-slider class=\"slider-container swiper mt-2\">\n\t\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<div class=\"slider-card\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2025\/09\/Florentis-20.webp\" alt=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__content color-secondary\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Current offer, purchased to the customer&#039;s wishes<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Equaflor&#8217;s offer starts from customer demand. Based on desired varieties, volumes and quality, we select the right growers in South America. That way we import with purpose and the flowers match sales, planning and market demand.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<div class=\"slider-card\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2026\/04\/IMG_20210604_152136.webp\" alt=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__content color-secondary\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Careful selection from reliable growers<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<p>We work with a carefully built network of growers we know well. With every purchase we look at quality, vase life and reliability. If desired, we provide samples so the customer can assess the product in advance.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<div class=\"slider-card\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2025\/09\/Florentis-52.webp\" alt=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__content color-secondary\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Transport and handling fully arranged<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Equaflor handles the full logistics process: from purchasing at the grower to air freight, customs clearance and arrival in the Netherlands.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<div class=\"slider-card\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2026\/05\/d6246a23-785c-4d0f-b6f9-536ea7513226.webp\" alt=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"slider-card__content color-secondary\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>Working together based on relationships, not lists<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t<p>We believe in personal collaboration. With short lines of communication, dedicated contacts and direct consultation, we build lasting relationships. That way we can switch quickly, adjust where needed and move with changing wishes or circumstances.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n\n<section class=\"section__wrapper background-white\" data-theme-section=light data-bg-section=white >\n\t<div class=\"section__container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col-12 col-md-8 col-offset-md-1\">\n\t\t\t\t<div class=\"quote \">\n\t<div class=\"quote__content\">\n\n\t\t<h2>\n\t\t\t\t\t\t\t\t\t\t\t\tEquaflor\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"image-wrapper\"><img decoding=\"async\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2025\/12\/gele-roos-small.webp\" alt=\"\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsupports line drivers, wholesalers and exporters who work with international flower flows and need a grip, flexibility and an import partner that thinks along on quality, logistics and market movements\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h2>\n\t<\/div>\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section class=\"section__wrapper background-white pt-1\" data-theme-section=light data-bg-section=white >\n\t\t<div class=\"section__container\">\n\t\t<div class=\"row\">\n\t\t\t\t\t\t<div class=\"col-12 col-md-4 col-offset-md-1\">\n\t\t\t\t<div class=\"text-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Our customers operate in a market where timing, quality and reliability are crucial. Equaflor specialises in the import of cut flowers from South America and fits the way these professionals work. We think along on assortment choices, volumes and planning.rnrnWith personal guidance, short lines of communication and full control over the import process, we provide overview and flexibility. From selection at the grower to transport and handling on arrival: Equaflor is a committed partner that moves with you and can switch quickly when the situation calls for it.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\tclass=\"btn-primary btn-sm mt-3\" href=\"https:\/\/equaflor.com\/en\/become-a-customer\/\" target=\"_self\" 0=\"data-magnetic-strength\">\n\t\t<span>Start by requesting an account<\/span>\n\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"col-12 col-md-5 col-offset-md-6\">\n\t\t\t\t<div class=\"image-wrapper rounded square\">\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/equaflor.com\/wp-content\/uploads\/2026\/04\/12.jpg.webp\" alt=\"\">\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<\/section>\n\n\n<section class=\"section__wrapper \" data-theme-section=dark >\n\t<div class=\"section__container\">\n\t\t<div class=\"row mt-6\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\t<\/main>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":903,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"class_list":["post-962","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/pages\/962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/comments?post=962"}],"version-history":[{"count":2,"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/pages\/962\/revisions"}],"predecessor-version":[{"id":1008,"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/pages\/962\/revisions\/1008"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/media\/903"}],"wp:attachment":[{"href":"https:\/\/equaflor.com\/en\/wp-json\/wp\/v2\/media?parent=962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}